For Student Admission Managers and Leaders at educational institutions, our educational analytics services offer access to analytics and business intelligence capabilities, simple and easy to use visual insights, and convenience of getting your job done to achieve real results in which you find greatest value
Education Analytics services can provide these benefits at a fraction of the costs otherwise incurred because of our application of design thinking approach of delivery to save time. Unlike Build-or-Buy options, our service offers complete flexibility, reduced risk, and opportunity to utilize freed resources in your core-institutional activities.
If the following questions bother you regularly then our service offerings are designed to alleviate your concerns:
- Am I able to achieve the annual enrolments targets for my college or university?
- How can I successfully attain the admission goals to avoid possible lay-offs and program cuts that invariably follow if the targets are not met?
- Am I focussing on attracting the ‘right’ students to apply at my revered institution in the right manner or am I admitting ‘wrong’ candidates that are already committed to other institutions and keeping away the right ones?
- How can I avoid losing potentially strong applicants due to debt concerns?
- The current drop-out rate at my institution is too high because of which the institution is bleeding money? How can I identify actions to improve the student retention rate?
- My current reporting activities take a lot of time, cost too much money, or take substantial efforts and hassles. Is there any way I can identify cost savings and look good in the process?
- How can I convince the senior management team about having my way more confidently?
- My primary objective is to establish good reputation of my institution? What can I go about embarking on it?
- How can I provide our students with the best possible experience on various dimensions?
- How can I save myself from losing face in case of not able to attract and recruit the ‘right’ students?
Education Analytics Service Offerings:
Admissions Dashboard
Are you attracting students from the right demographics, say of the right age category, gender, nationality, ethnicity, and marital status? And are the “right” students hearing about you the most?
Real-time interactive dashboard visually displays ongoing enrolment levels during the student recruitment process. Education leaders can keep a track of how enrolment numbers are being achieved and can intervene upon noticing any aberration.
The dashboard aids you in understanding the effectiveness of marketing efforts and knowing whether the marketing and advertising efforts are targeted towards the correct student demography. It analyses the student profiles from received applications and creates a demographic and geographic profile picture of prospective students that hear about the university and prefer the university most.
It can also be used to obtain a glimpse of the popularity and awareness of programs offered by your institution among the prospective students. You can factually ascertain whether the information about your flagship courses and programs are reaching the right target audience.
Candidate Compatibility Scorecard
Real-time interactive dashboard evaluates a candidate’s suitability of learning at the given university and visually shows compatibility with the institution.
The scorecard helps benchmarking incoming applications against the characteristics of ‘right’ students to identify and short-list a potential student out of an applicant. It also serves as a filter to identify those applicants that do not satisfy the criteria for admission. This systematic process leads to giving admission offers only to the ‘right’ students.
Gap Analysis
This report benchmarks the actual class profile against desired (or ideal) class profile on a set of pre-determined parameters. This benchmarking facilitates the gap analysis between the two, and provides recommendations to fill the gap so that the institution moves toward a target profile in a strategic and data-driven manner.
Learners Analytics
Are you admitting the ‘right’ students in order to improve your retention rates? When is a student at risk of not completing a course?
Student retention rate is probably one of the most important yet commonly ignored metrics at educational institutions. It is a key metric because every drop-out student creates a hole in tuition and other fees, and directly impacts the revenues of the educational institution. Besides, a high drop-out rate creates a sense of apprehension about the reputation of an institution in the minds of prospective students, and this issue is of bigger concern. Our approach is to analyse learner’s profiles to understand and identify the characteristics of students which tend to stay and complete the course, and then focus on admitting more of those students.
Conversely, it supports in identifying students-at-risk of not completing the course. Analyse learner’s profiles to understand and identify the characteristics of students which tend to drop-out mid-way of the course, and then work toward filtering them during the admissions process.
Operational Analytics
Are we giving best enrolment experience that will create positive brand of the university in the minds of incoming students? Are we doing this at optimum efforts and cost? Enrolment process spans from the time offers of admit are sent to the incoming students to the point when students physically join a school.
This service analyses the enrolment process, efforts, and cost to improve effectiveness of the end-to-end process.
Cohort Analytics
One cohort is different from another. How do we know that the learning practices appreciated by one cohort are also welcome by another? Do you have a tab on how students perceive your overall educational offering that includes academic experience, faculty experience, extra-curricular experience, and overall experience? After all, current students are the best ambassadors of the institution when they graduate, become alumni, and in a few cases embark on the path to greatness.
Apply operational analytics to continuously assess students and take steps to improve their learning experience continuously. This offering slices and dices students’ feedback on course and program relevance, course structure, course content, course study material, course effectiveness, delivery mechanism, delivery effectiveness, faculty knowledge, faculty effectiveness, academic experience, facilities experience, and overall areas of improvements. It shows various indicators on how the various facilities are performing and is a great way to monitor student satisfaction.
Potential Benefits:
1. Admissions runtime reporting to senior executives, in an easy, convenient manner and at lower cost
2. Improve marketing and admissions effectiveness at optimum costs, identify your ‘right’ students to reach them effectively and attract towards your institution
3. Improve and strengthen admissions effectiveness; recruit the ‘right’ students for your institution
4. Increase student retention by identify the potential drop-out candidates
5. Run-time candidate compatibility check for admission